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第12届 Corrugated包装设计大赛作品欣赏

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发表于 2008-12-26 17:39:02 | 只看该作者 回帖奖励 |倒序浏览 |阅读模式

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Working from a Corona Beach theme, this project required a surf board shaped display. This effect was accomplished using a combination of E-flute and curved scores. The display had to hold a variety of products including visors, hats, t-shirts and can/bottle coolies. The footprint had to fit a counter and in a beer cooler and restricted to fit within the 84?UPS shipper limit. Generic Corona art work and logos were provided and adapted to this display. Starting near the bottom the ocean meets the shore line from there the sky line slowly blends back into the ocean scene near the top. Gentle curved scoring along the ocean graphics created a dramatic effect. The Creative / Design Team at Jamestown Container Lockport has worked on multiple projects with a focus on forming corrugated in non-traditional ways. Long gone are the days of flat planes and sharp angles! Instead of settling for just adding a little curvature to a design, we decided to push the envelope and encompass an entire structure with an angle-free corrugated wrap covered in flames. The spiral wrap is supported only at the points at which it makes contact with the center core. Because laminated N-flute sheet wrap entirely around the display it truly is 3-dimensional. To capitalize further on the 3 dimensional aspect, we placed the display on a turntable and incorporated a battery-operated motor causing the display to rotate. Our Submission is pure, true function in a beautiful form. This display, covered in graphics, brilliantly and vibrantly promotes Inferno Tabasco Peppers. It is now an extremely powerful marketing tool. The combination of an incredibly unique structure, eye-catching graphics, and motion has made this display an unparalleled attention grabber. It may be a very clich?statement, but there is no doubt about it?This display truly is outside of the box!Creative Team:Steve Kramer: Concept, Structure, Jamie Acker: Concept, Graphics Corrugated can be used for anything...this corrugated desk and chairs shows off the versatility of corrugated and more importantly of the OCC Group Design Team. Plus it makes great furniture for frat houses and bachelor parties! McAfee was launching their new 2006 product line and was tired of all the normal looking ''boxy'' displays. They wanted us to come up with a different style display that would catch the eye of the consumer and still be able to keep the cost down. They also wanted it to be simple to put together for their fulfillment house.We came up with a circular style display that the trays could be easily attached by using viking clips. The tray design was nice and simple to put together and we were able to run eight of the same tray. We also angled the sides of the tray to show more visibility of their product boxes. We added graphic plugs to give it additional color, and were able to keep it on the same press form as the header to help keep the cost down.The customer was very happy with the look and price of the display. They also told me that the fulfillment house loved the display, that it went together easily and they nick named it ''the robot''.
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