李宁新平面广告：动物凶猛 风格战士
李宁风格战士广告片说明当你同时遭遇雄狮、鲨鱼、恶雕……在2009年7月,李宁将举行风格战士3 + 1的篮球的挑战和NBA的明星在北京会晤,郑州、石家庄、长沙、成都等地。三种不同的主题篮球场将设立代表风格的沙克奥尼尔,拜伦-戴维斯和何塞·卡尔德隆的分别。考虑到各种利益的年轻篮球迷,不同的比赛是专为他们,包括3 + 1的比赛,一对一的比赛,比赛灌篮竞争,技能,等等。这是一个很好的机会让青少年学习NBA明星
In July 2009, Li Ning will hold Style Fighter 3+1 Basketball Challenge and NBA Stars’ Meet in Beijing, Zhengzhou, Shijiazhuang, Changsha and Chengdu. Three different thematic basketball courts will be set up representing the styles of Shaq O'neal, Baron Davis and Jose Calderon respectively. Considering various interest of young basketball fans, different competitions are designed for them,including 3+1 contest, one-to-one contest, slam dunk competition, skill competition, and so on. It is a good opportunity for the youth to learn from the NBA stars.
Advertising Agency: Creatim, Beijing, China
Creative / Illustrator / Retouch: Huang Cheng
Creative Director: Liu Fang
Art Directors: HuangCheng, Gao Xin
Copywriters: Wang YueMing, Bob Li,
Account Director: Wang Jiao
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